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Awards

Rio Metro Awards Banner

 

 

2014 Awards


communicator-award-nodateMay 2014

1st Place Gold Award - Safety Category
Inernational Academy of Visual Arts
Video - Rail Safety Campaign TV Spots

1st Place Gold Award - Print CategoryInternational Academy of Visual Arts
Print - Rail Advertising Brochure

1st Place Gold Award - Public Service Category
International Academy of Visual Arts
Video - "You Can" Campaign TV Spot

2nd Place Silver Award - Integrated Campaign Category
International Academy of Visual ARts
Integrated Campaign - "You Can" mixed media campaign

2nd Place Silver Award - Social Responsibility Category
International Academy of Visual Arts
Video - "You Can" Campaign TV Spot

2nd Place Silver Award - Online Video, Public Service Category
International Academy of Visual Arts
Video - "You Can" Campaign Video

2013 Awards


October 2013award-rio-metro-2011-adwheel-grand

Grand Prize AdWheel Award
American Public Transportation Association (APTA)
Next Generation of Riders - Overall Campaign

1st Place AdWheel Award
American Public Transportation Association (APTA)
New Mexico Rail Runner Express Facebook Page

1st Place AdWheel Award
American Public Transportation Association (APTA)
Rio Metro Twitter - Using Twitter to keep passengers informed about train and bus delays

1st Place AdWheel Award
American Public Transportation Association (APTA)
Rio Metro Regional Transit District Website

1st Place AdWheel Award
American Public Transportation Association (APTA)
Next Generation of Riders Campaign

award-rio-metro-spotlight-2012September 2013

2013 Grand Prize Spotlight Award
Southwest Transit Association (SWTA)
Overall Marketing - Awarded to one transit agency each year for outstanding marketing campaigns

1st Place Spotlight Award
Southwest Transit Association (SWTA)
Next Generation of Riders Campaign

1st Place Hit the Spot Award
Southwest Transit Association (SWTA)
Print Media - Rio Metro Advertising Brochure

1st Place Hit the Spot Award
Southwest Transit Association (SWTA)
Social Media - Rio Metro Website

1st Place Hit the Spot Award
Southwest Transit Association (SWTA)
Electronic Media - Next Generation of Riders Campaign

2nd Place Hit the Spot Award
Southwest Transit Association (SWTA)
Electronic Media - Rio Metro Takes You Campaign

May 2013

communicator-award-trophies1st Place Gold Award - Government Category
International Academy of Visual Arts (IAVA)
Website - Over 80,000 visitors per month

1st Place Gold Award - Transportation Category
International Academy of Visual Arts (IAVA)
Website - Complete resource of information for transit users

2nd Place Silver Award - Social Responsibility Category
International Academy of Visual Arts (IAVA)
Video - Next Generation Campaign TV Spot

2nd Place Silver Award - Corporate Image Category
International Academy of Visual Arts (IAVA)
Video - Next Generation Campaign TV Spot

2nd Place Silver Award - Government Relations Category
International Academy of Visual Arts (IAVA)
Video - Next Generation Campaign TV Spot

2nd Place Silver Award - Videography/Cinematography Category
International Academy of Visual Arts (IAVA)
Video - Rio Metro Takes You To Campaign TV Spot

2nd Place Silver Award - Green/Eco Friendly Category
International Academy of Visual Arts (IAVA)
Integrated Campaign - Next Generation Campaign

2nd Place Silver Award - Billboard Category
International Academy of Visual Arts (IAVA)
Print - A Faster Way To Santa Fe: Mixed media campaign promoting the new express train for the New Mexico Rail Runner.

2012 Awards

award-rio-metro-spotlight-2012


October 2012

1st Place Ad Wheel Award - Social Media
American Public Transportation Association (APTA)
Facebook - Facebook promotion resulting in 8,000 new fans in a two month period.

1st Place Ad Wheel Award - Fare Media
American Public Transportation Association (APTA)
Groupon Promotion - 7,000 train tickets sold in a one day social media promotion.

1st Place Ad Wheel Award - Print
American Public Transportation Association (APTA)
XPress Magazine - This is a quarterly magazine that is on every Rail Runner train. The magazine has schedules, fares & bus connections as well as in depth articles about our passengers and the benefits of public transportation.

1st Place Ad Wheel Award - Billboard
American Public Transportation Association (APTA)
A Faster Way to Santa Fe - Billboard advertising the new express train for the New Mexico Rail Runner.

September 2012

award-rio-metro-print-20112012 Grand Prize Spotlight Award
South West Transit Association (SWTA)
Overall Marketing - Awarded to one transit agency each year for outstanding marketing campaigns.

1st Place Transit Spotlight Award - Mixed Media
South West Transit Association (SWTA)
A Faster Way to Santa Fe - Mixed media campaign promoting the new express train for the New Mexico Rail Runner.

1st Place Transit Spotlight Award - Electronic Media
South West Transit Association (SWTA)
New Mexico Treasures - 30-second TV Spot highlighting the beautiful state treasures that are accessible from the New Mexico Rail Runner.

1st Place Transit Spotlight Award - Social Media
South West Transit Association (SWTA)
Email Marketing - Electronic newsletters and email marketing to 10,000+ opt in subscribers.

2nd Place Transit Spotlight Award - Social Media
South West Transit Association (SWTA)
Facebook - Facebook promotion resulting in 8,000 new fans in a two month period.

2011 Awards

Rio Metro 2011 Adwheel Grand Award


October 2011

2011 Grand Prize Award Winner
American Public Transportation Association (APTA)
Email Marketing - Electronic newsletters and email marketing to 9,000+ opt in subscribers.

1st Place Ad Wheel Marketing Award - Print
American Public Transportation Association (APTA)
Smart Business Partnership - Brochure to encourage our business partners to make smart choices about transportation.

September 2011

1st Place Transit Spotlight Award - Electronic Media
South West Transit Association (SWTA)
Dump the Pump - A series of 15-second TV spots highlighting what passengers are doing with the money they saved by using public transportation.

1st Place Transit Spotlight Award - Social Media
South West Transit Association (SWTA)
Groupon Promotion - 7,000 train tickets sold in a one day social media promotion.

1st Place Transit Spotlight Award - Print
South West Transit Association (SWTA)
Smart Business Partnership - Brochure to encourage our business partners to make smart choices about transportation.

2nd Place Transit Spotlight Award - Event
South West Transit Association (SWTA)
National Train Day - Planning and promotion of the 1st annual National Train Day event in Downtown Albuquerque.

2010 Awards


Rio Metro 2012 Print AwardOctober 2010

1st Place Ad Wheel Marketing Award - Brochure
American Public Transportation Association (APTA)
Passenger Guide - Brochure to highlight the benefits of the New Mexico Rail Runner Express.

September 2010

1st Place Transit Spotlight Award - Electronic Media
South West Transit Association (SWTA)
Dinner in Santa Fe - 30-second TV spot to highlight how easy it is to take the New Mexico Rail Runner Express to Santa Fe for dinner.

2nd Place Transit Spotlight Award - Electronic Media
South West Transit Association (SWTA)
Add Some Green to Your Travel - This is a 30-second TV spot to highlight the environmental benefits of the New Mexico Rail Runner Express.

2nd Place Transit Spotlight Award - Mixed Media Campaign
South West Transit Association (SWTA)
Your Airport Connection - Mixed media campaign to promote the shuttle connection between the New Mexico Rail Runner Express and the airport.

3rd Place Transit Spotlight Award - Print
South West Transit Association (SWTA)
XPress Magazine - This is a quarterly magazine that is on every Rail Runner train. The magazine has schedules, fares & bus connections as well as in depth articles about our passengers and the benefits of public transportation